SAN FRANCISCO — YouTube made its long-awaited entry on Wednesday into the business of online movie rentals. But do not expect to be able to stream to your PC the latest Hollywood blockbuster or even a flick from a studio’s dusty catalog of classics.
YouTube, which is owned by Google, is introducing its rental service with just five movies, all from independent filmmakers.
By comparison, Netflix gives its customers the choice of thousands of films, and most cable operators offer their customers large catalogs of on-demand films. More movies will come to the YouTube service later, but the company did not say when or what films it may offer.
Still, YouTube’s decision to dip its toes in online rentals represents a significant, if expected, shift for the online video site. YouTube has thrived by offering an eclectic collection of free video clips and earns most of its revenue from advertising. YouTube already offers some older, full-length movies on its site free.
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